Post by account_disabled on Dec 28, 2023 5:46:48 GMT -5
In fact, to be about. What is the structure of the digital marketing team? What are the roles that its members fulfill? Look, we are made up of Community Managers who are managing different accounts according to each one's profile. There is also another person who is in charge of Content Coordination and Organic Content Production. By organic I mean everything that we are not regulating. [Everyone] does video gathering, image gathering, event coverage and coordinates with this person who is in charge of the content. Then we have another person who is a specialist in HTML, Java, styles [and] PHP, who maintains all the part of our websites.
Both commercial and advertising, such as the Landing [pages], and we also Special Data have a design department that It helps us with all the type of art we may need. In terms of technology, what type of tools does your team use to fulfill their duties? We use the Business Managers of each of the social networks, we have some monitoring tools such as Tweetdeck for dependencies, Hootsuite to make chronic posts, Mailchimp for mass sending of specific emails, and our webmaster maintains the CRM that the company has here. university. What are your team's goals? What tells you that you had a good month or a good year? For example, Community Managers are set goals related to reach, engagement and the type of content they make.
The webmaster is set goals based on projects. And for me personally, who is in charge of the advertising part, of all the purchase of digital media and management of advertising campaigns, goals are set for me based on leads. engagement , reach and the CPC and CPM of each thing are taken into account. OK. So let's talk a little about your daily routine. What would you say are the top things that take up your time the most? What takes up the most of my time each day would be the optimization of advertising campaigns in different media. LinkedIn, Twitter, Spotify, Facebook, Google Ads. This takes up, I would say about of my day.
Both commercial and advertising, such as the Landing [pages], and we also Special Data have a design department that It helps us with all the type of art we may need. In terms of technology, what type of tools does your team use to fulfill their duties? We use the Business Managers of each of the social networks, we have some monitoring tools such as Tweetdeck for dependencies, Hootsuite to make chronic posts, Mailchimp for mass sending of specific emails, and our webmaster maintains the CRM that the company has here. university. What are your team's goals? What tells you that you had a good month or a good year? For example, Community Managers are set goals related to reach, engagement and the type of content they make.
The webmaster is set goals based on projects. And for me personally, who is in charge of the advertising part, of all the purchase of digital media and management of advertising campaigns, goals are set for me based on leads. engagement , reach and the CPC and CPM of each thing are taken into account. OK. So let's talk a little about your daily routine. What would you say are the top things that take up your time the most? What takes up the most of my time each day would be the optimization of advertising campaigns in different media. LinkedIn, Twitter, Spotify, Facebook, Google Ads. This takes up, I would say about of my day.